The Power of Google News Alerts
Have you used Google News Alerts before? It’s a great way to track what’s being reported in the news media about your company, your clients’ companies or any others you are concerned about. You can even set up a news alert with your own name to track what’s being reported about you!
Just go to www.google.com/newsalerts and create as many news alerts as you’d like. You can choose how often Google emails you the alerts. You can receive the alerts as they happen, once a day or several times a day.
We use this tool to track the reporting on all our clients, our own agencies and ourselves. It’s a wonderful service from Google and best of all, it’s free!
Let me know how you use Google News Alerts.