How often have you spent time adding contacts on social networks like Facebook, Twitter or LinkedIn, all the time wondering if the investment of your precious time would actually lead to something (other than creative procrastination from what you should really be doing at any given moment?)

I have often thought to myself that I should just stop spending so much time particularly on Facebook, because I’m not really sure whether it will lead to anything productive for my business, other than connecting with old friends from high school and college?  Admittedly, I find it really fun, just as I find ‘real-time’ networking to be fun, but it’s a habit that sometimes takes me away from more important tasks (like actually talking to my children, exercising, reading books, or doing my job!)

Well, my friends, I hope to be the first to let you know that all the connecting you’ve been doing for the past year or more is actually going to benefit you in terms of Search Engine Optimization. Google is introducing “Google Social Search” which will take into account all your social connections, and produce personalized results for people.  It’s the ultimate online popuarity contest!

 So the more ‘connected’ you are, the higher you will come up in search engines. For someone like me, whose business name is the same as my own name, this could help raise my business up in Google searches.

Check out the article in the February 2010 issue of Website Magazine, authored by Dante A. Monteverde.  If you want to friend, follow or link with me, search for my name on Facebook and LinkedIn, or my ‘handle’ of maineprmaven on Twitter!  Come one, come all!

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