The official blog of Nancy Marshall Communications
offering tips, techniques, and thoughts from Maine's PR Maven, Nancy Marshall


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About Nancy Marshall

Nancy Marshall, The PR Maven®Nancy Marshall spent her childhood preparing to run a public relations agency. She loved sending and receiving letters and had pen pals all over the world. She had a busy schedule consisting of 4-H meetings, church group meetings, riding lessons, piano lessons and swim team practices. And she loved selling things, whether it was raffle tickets at the town picnic or seeds and stationery to the neighbors along her street.

At age 17, Nancy’s family moved to Maine, and she attended Hebron Academy as a boarding student for her senior year. She then went to Colby College where she earned her B.A., and returned to Hebron to teach French and serve as a dorm parent for one year before going to work for Maine Public Broadcasting as the Public Information Manager. Nancy moved to Sugarloaf/USA to work in the Communications Department while earning her M.B. A. at Thomas College. In 1991, she started Nancy Marshall Communications, specializing in media relations for the tourism and outdoor recreation industries.

Over the past 22 years, Nancy has built an agency that now employs 15 people who are doing public relations, branding, marketing, website development,  internet marketing and search engine optimization, among other things that are part of an overall integrated marketing strategy.  Agency clients include Summit Natural Gas of Maine, Thomas College, MaineGeneral Health, Lunder-Dineen Health Education Alliance, The Maine Beer and Wine Distributors Association,  The Maine Children’s Home for Little Wanderers, Linekin Bay Resort, The Schooner Mary Day and  Carrabassett Valley Academy.

Nancy has two sons who are avid ski racers, one who is a junior at Colby College and another who is a post-grad at Mt. Mansfield Ski Club at Stowe, Vermont.

She does frequent speaking engagements where she shares her passion for PR and social media. Nancy talks about how to develop strategic communications plans in order to tell your brand story more effectively through message mapping, social media and strategic communications planning.  She is known nationally as The PR Maven(TM), and consults with executives, authors, and experts on developing and promoting their personal brand.

In 2011, Nancy was awarded the Edward L. Bernays Achievement Award by the Maine Public Relations Council. The award is the highest honor bestowed by the council to a single practitioner. The award’s namesake, Edward Bernays, is widely recognized as the “father of public relations.”

The 2010 recipient Jon Paradise of the Maine Credit Union League presented Nancy with the award. He said,

“Thanks to Nancy’s leadership, influence and success, she was one of the women in Maine public relations to pave the way for the next generation. She is one of the pioneering women in our state who started an agency and has shepherded its growth through the years while hiring and training many young employees. She is an outstanding member of our profession, a tireless volunteer, and an innovator.”



3 Responses to About Nancy Marshall

  • Denise Scammon says:

    Hi Nancy,

    I work full-time at central Maine’s family-owned newspaper as the Special Sections managing editor for the Advertising department’s 65+ newspaper supplements published each year. I am also attending the University of Southern Maine part-time – determined to get a BA in the Arts & Humanities. Love my work, love school. All this while being married to a wonderful man and helping two adult children go through college.

    Both at work and at school I have become aware of the latest trends in communications, such as the RSS feeds and social networking. I was wondering if you plan on opening a satellite office in the Lewiston-Auburn area?

    Thanks for your time,
    Denise Scammon

  • Denise says:

    Hi Nancy,

    Just came across this site that reminded me of your work in promoting social media:

    Society for New Communications Research Issues Call for Fellows; Announces 2009 Research Roadmap

    December 1, 2008 – Palo Alto, Calif. – The Society for New Communications Research, (, a global nonprofit think tank dedicated to advanced research and education on the latest developments in new media and communications and their effect on business, culture, and society, is pleased to announce a call for 2009 Fellows. The application deadline is December 29th, 2008.
    The Society for New Communications Research Fellowship is a year-long, volunteer-based program. All futurists, scholars, technologists, business leaders, professional communicators and members of the media from around the globe are invited to apply.
    Applicants are asked to complete the online application, which is available at Applicants must provide a detailed summary of their professional and academic background, three professional/academic references, and a project proposal that is in line with the SNCR’s research/education roadmap.
    The 2009 SNCR research and education roadmap will focus on:
    * Social media metrics and measurement (best practices and standards);
    * Adoption of Web 2.0 tools and technologies by small businesses;
    * Enterprise adoption of Web 2.0 tools and technologies (including “Behind the Firewall” initiatives)
    * Adoption of social media by the higher education sector
    * New developments in mobile media;
    * New business models for news organizations
    * Shifts in business and economic behavior resulting from new
    communication technologies and the growing impact of social media and
    connective technologies on business and the economy

  • Ellen Brangwynne says:

    Congratulations on your success! I have fond memories of when you were pursuing your career!

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