Talking about Social Media
Yesterday I was a presenter at a conference about Marketing and PR for a group of professionals in the marine trades, composites and boat building industry in Maine. The first session was about Traditional Public Relations methods and the second session was about Social Media.
One of the things we talked about is creating groups in MySpace and Facebook. I wanted to post an example of a MySpace group for owners of Hatteras Yachts. There are pros and cons to creating a group in MySpace or creating a group on your own Website. If it resides on your site, you have more control, however if it resides on MySpace, you can access a larger number of people who might not already be visiting your site, and you can drive traffic to your site with links.
I’d like you to weigh in here on the pros and cons of having a group on your own site or on FaceBook or MySpace. My PowerPoint is too large of a file to post here but let me know if you’d like me to email it to you.
Facebook, MySpace, LinkedIn and Oprah Winfrey’s Media Empire
I’m working on building my networks in Facebook, MySpace and LinkedIn. I haven’t done too much with Facebook and MySpace frankly but I am going to work on it this week. On LinkedIn, I have been building my network consistently for several months. I love being able to see how many degrees of separation there are between others and myself on LinkedIn.
Here is my Facebook page.
Today I purchased an ad on Facebook to promote this blog. We’ll see how we do with it. I am experimenting with all these communities so I can better counsel my clients on how to leverage the marketing value of being involved. As I continue to experiment with different aspects of each community, I will report back.
I’ve invited my son to ‘friend me’ on Facebook. We’ll see if he does. I don’t really think he wants his mother as his friend on his page, unfortunately. Jean Chatzky, the financial guru who has a radio show on the Oprah XM 156 Radio Station, was just complaining about the same issue on her show the other day. Jean, if you’re reading this blog, I feel your pain.
By the way, I love Oprah’s radio station on XM and I think that Oprah and her team have set the standard for multi-media exposure to build Oprah’s celebrity and expertise with the TV show, soon to be TV Network called OWN, the radio station on XM called Oprah and Friends, the Magazine, the website, numerous blogs and published books. In so many ways, Oprah inspires me. It’s not only her leadership and sheer success, but for her commitment to doing the right thing as well as how she stays true to herself and true to her friends. Her best friend is Gayle King who also has a radio show on XM 156. I enjoy listening to Gayle, too, as well as Dr. Oz, Dr. Robin Smith, Marianne Williamson and Bob Greene, Oprah’s personal trainer.
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