Gratitude

This Thanksgiving, I am truly grateful. Here’s a list of ten things I’m grateful for:
1. My family: husband Jay, two wonderful sons, mother “Oma,” two brothers, sisters in law, brother in law, nieces, in-laws, many cousins, aunts and uncles.
2. My business: I started Nancy Marshall Communications in 1991….it will be 20 years old in 2011. I feel like it’s my third child, and I am as proud of my business as I am of my children. I have great clients that I love working for, and I have great employees who work hard to keep the business strong and growing. Thanks to the employees and the clients, we are bucking the national trend of businesses that are shrinking in this bad economy. Continue reading
Three Golds from the Maine Public Relations Council Golden Arrow Awards for NMC
I’m happy to announce that Nancy Marshall Communications was awarded three Gold Awards at the Maine Public Relations Council Golden Arrow Awards Ceremony this past Thursday, October 14th.
The first award was in the technology category for the Saddleback Maine website. When we created this site, our clients wanted to showcase the natural beauty of the Rangeley Lakes Region with big, bold photography. We wanted to be sure they benefitted from the best search engine optimization, so we carefully crafted the copy so it highlighted the key words that we knew people were searching on. The result? A beautiful site that is highly optimized for the search engines.
The second award was in the special events category for the Taste of Maine Media Marketplace. This is an event we organize annually for the Maine Office of Tourism. The purpose of this event is to bring represntatives from the Maine tourism industry to New York City and create a marketplace exclusively for members of the travel media. We have had the opportunity to garner considerable national publicity in such publications as O the Oprah Magazine, the CBS Morning News and the Today Show through contacts made at this event. Not only do we have representatives of the tourism industry but we also serve an amazing array of Maine seafood specialties and Maine-made drinks. It’s an event that everyone loves to attend, and evidently the Golden Arrow judges deemed it to be an excellent public relations initiative, as well. Continue reading
Nancy Marshall Communications Launches New Web site for New England Outdoor Center
At Nancy Marshall Communications, we are in the business of full-service website development, including web strategy development and internet marketing. I wanted to share the news about a website we lauched recently for the New England Outdoor Center.
AUGUSTA, Maine – The New England Outdoor Center (NEOC) officially unveiled their new website, http://www.neoc.com. The site provides information about the four-season Maine adventure resort, including their wide variety of outdoor activities, lodging options, special packages, recent news and videos. Based in Millinocket, Maine since 1982, the New England Outdoor Center has provided visitors from across the world with a one-of-a-kind Maine outdoor experience.
“With the start of the whitewater rafting season in Maine and our plans for expansion, we recognize that our website is going to be one of the most valuable tools for our customers. We feel that the layout, design and capabilities of our new site will allow customers to make plans at our four-season resort from whitewater rafting to snowmobiling, as well as select lodging options easier and faster than ever. Due to our wide range of customers from Maine and across the globe, we are excited to work with the team at Nancy Marshall Communications to create the new website and an ongoing Internet marketing strategy to communicate to our current customers and attract new ones,” said Matt Polstein, co-owner of New England Outdoor Center. Continue reading
Build Your Business in 140 Characters (or Fewer!)
Here’s an article by Sarah Fuller, who is an account executive at my agency, Nancy Marshall Communications. It was first published in “The NMC Report” which is our free bi-weekly enewsletter. Go to www.marshallpr.com to sign up to receive it by email every other week. It is loaded with articles and information on the intersection of social media and PR.
Twitter has become social media’s equivalent of the classic elevator pitch. It’s a well-known technique – if you had a prospective client, CEO or other prospect in an elevator for 30 seconds, how would you describe what your company does in an interesting and to-the-point manner? Twitter is the modern, online and mobile version of this. Continue reading
Five Points to use when judging a PR Program
I wrote this article for my bi-weekly e-newsletter, “The NMC Report.” If you haven’t already, I would encourage you to go to www.marshallpr.com and sign up to receive it by e-mail every other Tuesday. Continue reading




In November of 2010, I received an email that changed my life. It was from Stephen Church, owner of
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